#4 - Food

Throughout the world you can find many things that do not enjoy food, such as rocks.  People, on the other hand, basically organize their life around securing and consuming stores of food.

Ask any person what they like about food and they will have a whole list memorized in their head, ranging from the smell of food to, “It provides me with the essential amino acids, vitamins and minerals I need to live.”  If pressed, many people even admit to enjoying the taste of food.

Yes, there is no doubt people love food.  If you make the mistake of taking away all of a person’s food, watch out! One can bet a pretty penny on the fact that, faced with the choice of not having food for a long time or spending large amounts of their income and effort on securing food, people will choose food over slow starvation any day of the week—especially if they have children.  And the funny thing is:  the less food people have, the more they want it!

One other thing is that people especially like food not to be poison.  People will even pay as much as $2 extra to insure their food is not made of poison, and that when they eat it they won’t die.